Frequently Asked Questions
Everything you need to know about GEO and AI search visibility
What is Generative Engine Optimization (GEO)?
GEO is the practice of optimizing content for visibility in AI-powered search engines like ChatGPT, Perplexity, Claude, and Google AI Overviews. Unlike traditional SEO which focuses on Google rankings, GEO ensures your brand appears in AI-generated responses and citations.
How does BeRelevant track AI mentions?
We execute automated queries across multiple AI search engines, analyze responses for brand mentions, track citations, and measure sentiment. Our AI-powered detection identifies direct mentions, indirect references, and competitive comparisons.
Which AI platforms do you support?
We currently support ChatGPT (OpenAI), Perplexity, Claude (Anthropic), Google AI Overviews, and Gemini. Our roadmap includes additional platforms as they gain adoption.
What is Share of Voice in AI search?
Share of Voice measures what percentage of AI-generated responses in your category mention your brand compared to competitors. For example, if 100 queries about 'GEO tools' generate 15 mentions of your brand, you have 15% Share of Voice.
How much does BeRelevant cost?
We offer three paid plans: Analytic (€19/mo) with detailed AI audits, mention monitoring and competitor exploration; Manager Pro (€49/mo) adding Cloudflare integration, AI traffic monitoring and priority support; and Custom with unlimited usage, API access and dedicated support. A Free plan with basic audits is available to get started.
How is GEO different from traditional SEO?
Traditional SEO focuses on ranking in Google search results, while GEO optimizes for appearing in AI-generated responses. AI engines synthesize information differently, prioritizing structured data, semantic markup, and content that directly answers questions in a conversational format.
Do I need technical knowledge to use BeRelevant?
No technical knowledge required. Our platform provides a user-friendly dashboard with actionable insights. For advanced users, we offer API access and technical documentation for custom integrations.
How long does it take to see results?
Most brands see initial AI mentions within 3-4 weeks of implementing our GEO recommendations. Full optimization typically takes 8-12 weeks as AI engines re-crawl and re-index your content.
Can I monitor my competitors?
Yes. Competitor exploration is included from the Analytic plan — track up to 5 competitors on Analytic, up to 20 on Manager Pro, and unlimited on Custom. Monitor their Share of Voice, citation frequency, and sentiment to identify opportunities and threats.
Can I preview the platform?
Yes. You can review an audit preview and choose a plan when it fits your team.
Still have questions?
Our team is here to help. Reach out and we'll get back to you within 24 hours.
Contact Support